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Colonial Candle to Open Innovative Retail and Research
Boutique in Charleston, S.C. GlobeNewswire 2012-06-14
CHARLESTON, S.C., June 14, 2012 (GLOBE NEWSWIRE) -- Colonial Candle,
national leader in premium candles, is opening its first retail and
research boutique in Charleston, S.C. The 3,000 square foot flagship
store is the 103-year-old candle company's first and only boutique.
Located in Charleston's most exclusive shopping location, The Shops at
Charleston Place, the Colonial Candle boutique joins an exclusive
collection of world-renowned luxury brands including Godiva, Gucci,
Louis Vuitton and Lacoste. The flagship store will feature Colonial
Candle's complete line including the brand's signature oval jars in 70
fragrances, tapers in more than 20 colors, a luxury collection and home
accessories.
Scheduled to open in early fall 2012, the Colonial Candle flagship
store features a fresh, futuristic retail space where fragrance takes
center stage. Conceptualized by lifestyle designer Jim Weinberg, the
boutique showcases his "whole environment" approach that incorporates
branding, lifestyle, product development and interior design. As Senior
Executive Vice President of Design for MVP Group International,
Weinberg brings his innovative spirit to Colonial Candle following more
than 35 years of experience and collaborations with Starwood Hotels and
Resorts, Donald Trump, and a host of celebrity and high-profile
clients.
"The Colonial Candle flagship store will showcase the brand's rich
heritage and trailblazing new products," says Weinberg. "The theme
throughout the store interprets Colonial Candle's historic roots for
the modern consumer seeking personalized luxury. In this boutique,
every guest will have the opportunity to explore their own fragrance
identity, creating a home or work environment that captures their moods
and memories."
In the new boutique, customers will have the opportunity to join the
creative process, experiencing new fragrances in originally designed
fragrance rooms and sharing their impressions to influence the
direction of current and future fragrances and products. Guests will
also be able to collaborate with on-site event planners to choose
fragrance themes and products for weddings and special occasions, just
as they would select flowers or colors to define a special day.
Designed to capture the spirit of Colonial Candle, the flagship store
will also feature oval-shaped spaces and displays, evocative of the
brand's signature oval jars.
"For over a century, Colonial Candle has set the standard for premium
candles, and for the first time, customers will take a hands-on, active
role in our candle development process," says Beth Sturm, Colonial
Candle Director of Brand Development. "We're excited to offer a new way
to connect with our valued customers and expand our reach to a broader
audience, continuing our founder's mission to make and share the best
candles possible."
To celebrate the historic opening, an exclusive Destination Charleston
collection will be available only in the flagship store. Featuring six
fragrances evocative of Charleston's history and culture, each candle
label displays an exclusive photograph from local photographer Shannon
Rae (www.carolinadreaming.com) packaged in its own unique giftable box.
Founded in 1909, Colonial Candle was the first major candle company in
the U.S. started by a woman, and led the industry as the first to
launch fragranced and colored candles. Today, Colonial Candle continues
to blaze a new path with exclusive, new fragrances and innovative,
trendsetting formats. And Colonial Candle products continue to be made
in the U.S. using eco-friendly techniques in a certified green
facility.
About Colonial Candle
Colonial Candle, a national brand leader in premium candles and
accessories, is known for its exceptional quality, exclusive
fragrances, and trendsetting style. Developed by master candle makers
with more than 100 years of experience in craftsmanship, Colonial
Candle products feature the finest ingredients and design, proudly made
in the U.S.A. Based in Charleston, S.C., Colonial Candle parent company
MVP Group International, Inc., designs, manufactures and markets an
extensive line of candles and home fragrance products under the
Colonial Candle brand; and exclusively designed holiday, seasonal and
everyday gifts and home decor under the Midwest-CBK brand. For more
information, visit www.ColonialCandle.com or
www.Facebook.com/colonialcandle.
Contact:Shelli LissickBellmont
Partnersshelli@bellmontpartners.com651-276-6922
This information was brought to you by Cision http://www.cisionwire.com
http://www.cisionwire.com/colonial-candle/r/colonial-candle-to-open-inn
ovative-retail-and-research-boutique-in-charleston--s-c-,c9273451
The following pictures are available for download:
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